AVOP consultant
Assessments + Organisational development
AVOP · since 1971

Understanding what's stuck. Setting in motion what's needed.

Breakthroughs in organisations through deep psychological insight. With our assessments we reveal what individuals, teams and organisations need. And we guide the development that follows.

NIP-registered firm 97.5% client satisfaction (Cedeo) From assessment to organisational development
Tell us what's going on → See what we do →
Organisation
Team
Individual
Alain Verbeek - AVOP Alain Verbeek
Lotte Bons - AVOP Lotte Bons
Floris van der Linden - AVOP Floris van der Linden
David van Ass - AVOP David van Ass
Sabien Faber - AVOP Sabien Faber
Annemarieke van Rumpt - AVOP Annemarieke van Rumpt
Maaike Kester - AVOP Maaike Kester
Britt Zuiker - AVOP Britt Zuiker
Negin Nikoo - AVOP Negin Nikoo
Marit Jasperse - AVOP Marit Jasperse
Daan Buitendijk - AVOP Daan Buitendijk
Lotte van Erp - AVOP Lotte van Erp
Myriam Gijsbers - AVOP Myriam Gijsbers
Manja van de Lande - AVOP Manja van de Lande
Philippine de Wit - AVOP Philippine de Wit
Jingxiu Hu - AVOP Jingxiu Hu
Cathelijne van Assendelft van Wijck - AVOP Cathelijne van Assendelft van Wijck
Ardine Verhoog - AVOP Ardine Verhoog
Fieke Peijs - AVOP Fieke Peijs
Kiek Bertels - AVOP Kiek Bertels
Georges Tales - AVOP Georges Tales
Arianne Fennema - AVOP Arianne Fennema
Yair van der Wieken - AVOP Yair van der Wieken
Paulien Liphuysen - AVOP Paulien Liphuysen
Suzan Verbeek - AVOP Suzan Verbeek
55
years of impact
97.5%
client satisfaction
3
levels, one firm
NIP
registered psychologists
Our conviction

Psychological depth makes the difference.

Behaviour is visible, drivers are not. Patterns are measurable, meaning is not. Where other firms stop, we begin. With psychological depth we understand what's truly at play: in an individual, in a team, in an organisation.

This is not an afterthought. It is the foundation under everything we do. In every assessment. In every development trajectory. In every coaching session. The psychological lens is the constant; the starting point depends on what's at play.

They trust AVOP
Universiteit van Amsterdam
Hogeschool van Amsterdam
Arkin
Altrecht
De Bijenkorf
Artsen zonder Grenzen
HVO Querido
WZU Veluwe
Insinger Gilissen
NTT Data
Projob
Van der Hoef en Partners
Universiteit van Amsterdam
Hogeschool van Amsterdam
Arkin
Altrecht
De Bijenkorf
Artsen zonder Grenzen
HVO Querido
WZU Veluwe
Insinger Gilissen
NTT Data
Projob
Van der Hoef en Partners
Distinctive value

Two movements, one conviction.

Our conviction: psychological depth makes the difference in both disciplines. That is why we do assessment AND organisational development.

◎ Two disciplines, one foundation: psychological depth
Discipline 1 · We understand

Assessments

We reveal who people truly are, what they are capable of, and where growth begins. Our assessments deliver reliable insights, grounded in data, for your most important decisions: appointments, development and succession.

Selection Development Executive Talent review
See our assessments →
Discipline 2 · We activate

Organisational development

We engage with the surface current of strategy and structure, but also with the deeper current of culture and behaviour. That is where change takes root. With or without a preceding assessment.

Teams Leadership Culture Change trajectories
See our development work →

"Where others choose between assessment or organisational development, we deliberately do both. Insight becomes development, development becomes change. At that intersection, our added value is born."

THE AVOP APPROACH · SINCE 1971

55+
years of experience
NIP
registered firm
97.5%
Cedeo client satisfaction
We also offer

Coaching & personal leadership

For leaders and professionals who want to grow as individuals. Coaching, career development, The Carrousel and the Learning Center. From the same psychological depth.

Read more →
Why AVOP

Not always comfortable.
Always worthwhile.

We go beyond your question. In a market that is increasingly digitised, we deliberately keep the psychologist at the heart of the work. Technology strengthens what we do, but it is the psychologist who sees what an algorithm misses.

Depth

NIP-registered, COTAN-certified. Our assessments deliver reliable insights, grounded in data. The future is not faster. The future is deeper.

Honesty

We say what we see, even when it stings. Not the answer you want to hear, but the insight you need. That starts with the question behind the question.

Results

You always take something away: insight, movement or transformation. From individual assessment to organisational development, within the same relationship, with the same depth of expertise.

What it delivers

No abstract promise. Change you recognise.

We measure our work not by reports or trajectories, but by what changes for you. Concrete, recognisable, lasting.

Confidence in appointments

You know who you are bringing on board and what they can really handle, before you sign.

Risk reduction

A wrong appointment costs on average a full year's salary. An assessment costs a fraction of that.

Strategic partnership

You don't get a report and a handshake. You get a partner that keeps knowing your organisation.

EU AI Act compliant

From August 2026 mandatory: human oversight in selection. For us this has always been the standard.

Change that lasts

Not yet another training that is forgotten a year later. Change you still see two years on.

Grounded in science

Your HR decisions rest on psychology and data. Not on gut feeling and assumption.

Results

Where we made the difference

From healthcare and education to retail, industry and financial services. We work in sectors where human quality makes the difference.

Defence & industry

Airbus Defence & Space

Individual assessments of the leadership team became a team picture, and the team picture became an organisational diagnosis. From there came focused interventions and a tailored leadership programme.

Held up a mirror that was clear, sometimes painful, but highly productive. Director of HR, Airbus Defence & Space
Healthcare

Kwintes

Drivers analysis for surplus managers. 70% re-employed in suitable positions.

We experienced AVOP as a pleasant and professional partner. Head of HR, Kwintes
Higher education

University of Amsterdam

The Carrousel for professionals and managers, structurally deployed for years.

It is about the essence, the effects endure and the organisation benefits. Head of HR advice, University of Amsterdam
The organisation was set in motion to work on the change, and the follow-up is still running.
Director of HR, Airbus Defence & Space
It is about the essence, the effects endure and the organisation benefits.
Head of HR advice, University of Amsterdam
We experienced AVOP as a pleasant and professional partner.
Head of HR, Kwintes
Approach

From insight to impact

Sometimes we start with an assessment. Sometimes with a conversation. Sometimes we step straight into a team. The starting point depends on what's at play. What is always the same: psychological depth in every intervention.

1

Meet

We listen to what's at play and ask the questions that matter.

2

Understand

We examine the context: the individual, the team, the organisation.

3

Intervene

Assessment, coaching, trajectory or a combination. Always tailored.

4

Embed

We don't conclude when it works, but when it takes root.

More about our approach →
See further.
Go further.
AVOP | Since 1971

Let's get in touch.

Tell us what's going on. In a no-obligation conversation we explore together what fits and how we can help.

Plan a meeting → or call us directly: 020 615 54 56
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